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New Adult - the New Hot Genre

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#1 AQCrew



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Posted 16 April 2013 - 05:12 PM

We assume most of you have already seen this USA Today article about "New Adult" being the new hot genre.




Oh, Publishing Industry... both a fickle and whimsical dame, you are...




Navigating the exhilarating, sometimes dangerous chasm between adolescence and adulthood, these novels — aimed at readers out of high school — are roaring up the best-seller list. The setting often is a college campus and the vibe is intense as only young love can be. It's sex, bad boys, too much drama and, if you consulted the characters' parents, not nearly enough library time!

For evidence, check out USA TODAY's Best-Selling Books list, where Jamie McGuire's Walking Disasteris currently No. 1.

It's the companion book to McGuire's 2012 hitBeautiful Disaster, the tale of tormented college lovers Abby and Travis. She's on the straight and narrow while he's "Eastern University's Walking One-Night Stand."




McGuire has gone from a digital self-publishing success to landing a major publisher, Atria, which publishes her books in print and e-book formats.Beautiful Disaster sold more than 500,000 copies and Warner Bros. has optioned the film rights.

McGuire, 34, who lives in Oklahoma, credits the "self-publishing revolution" for the explosion of New Adult and creating a niche where none existed, filling the gap between Young Adult (YA, for readers ages 12-18) and commercial women's fiction for readers in their 20s and older.




An established writer of 13 novels, Armentrout says New Adult is "the perfect middle ground" for a YA writer like herself who wanted to explore more mature issues. YA "has your characters' firsts: their first love, first hate." With New Adult, "it's more serious. The characters are older. They love more strongly and they are doing it without the safety net of parents or close high school friends," she says.




Interest in the category has generated a New Adult website (www.nalley.com) for both readers and writers called "NA Alley: Bridging the Gap Between Young Adult and Adult Fiction." One of the founders, Carrie Butler, 26, is an Ohio writer whose New Adult novel Strength (Sapphire Star) was published last month.

#2 Leigh Teale

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Posted 16 April 2013 - 06:25 PM

It's funny in that sad sort of way... I have no less than four rejections in a folder that say, (paraphrasing) "We're sorry that New Adult isn't a genre, and therefore totally unrepresentable. Try us again next time with a better classified manuscript."

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#3 LucidDreamer


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Posted 16 April 2013 - 06:37 PM

I don't know -- it's difficult to try to stuff everything into the right genre sometimes.  My first book in my adult scifi trilogy starts out on a college campus with a protagonist who could be a New Adult MC, but then it moves forward in her life, so it would not qualify for the label. 


I can see the reason for the interest, but I suspect if I ever ended up writing in this genre, it would only be because the particular story I wanted to tell just happened to match the age (and other) parameters.

#4 Yvette



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Posted 16 April 2013 - 08:49 PM

It's funny in that sad sort of way... I have no less than four rejections in a folder that say, (paraphrasing) "We're sorry that New Adult isn't a genre, and therefore totally unrepresentable. Try us again next time with a better classified manuscript."

Where did I see that list of bestsellers, classics, etc that had been rejected, and the reasons for them? I think Stephen King's "Carrie" was on that list, and I think it said something like "No one's going to buy that s**t." 


1984 was on the list too.


Keep trying. You'll get your day.  :smile:

“Success is not final, failure is not fatal: it is the courage to continue that counts.” --Winston Churchill



#5 Peter Burton

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Posted 17 April 2013 - 09:19 AM

At the rate the incorporeal literary landscape is being fenced off into genres and umpteen sub-categories, it won't be long before you need a 12 gigabyte data base just to figure out what the heck you're writing about. :blink:


The cascade effect run wild.


But, what the hey? As long as it allows writer to sell stories, I'm cool with it. :biggrin:

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And just like us, you must have had, a Once Upon A Time."

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#6 mwsinclair


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Posted 17 April 2013 - 09:35 AM

"Hmm, maybe my trunked contemporary literary might find an audience in NA" -- earworm of mine for the past 10 months.

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