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Changing the metadata between Amazon sites


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#1 Darke

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Posted 24 August 2014 - 09:44 AM

Did you know you could change the metadata between Amazon sites? So you could put up one ebook cover on the US site, and put up a totally different file on the UK site. Apparently this applies to the text files too.

 

I didn't and I'm looking more into this.


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#2 E.B. Black

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Posted 25 August 2014 - 06:16 PM

That's useful when you have a book that has been translated into different languages.


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#3 Darke

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Posted 25 August 2014 - 06:27 PM

I'm still doing some research on it, but it coming across as being a lot of work. Yes, it would be a great thing if you can get your MS in different languages.


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#4 J. Lea Lopez

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Posted 25 August 2014 - 10:48 PM

Does it involve publishing the same book multiple times but only allowing each one to be sold in the desired country? I can't imagine how else it would work.



#5 Darke

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Posted 26 August 2014 - 07:23 AM

From what I understand, Jen, yes you upload files separately on each site. You have to tick off the different distribution channels for each one. For the US site, you'd tick off all the other Amazon sites and allow the file you've uploaded only be sold on the US site, and then go to the UK site, tick off all the channels so that file would only be sold in the UK.

 

You still need to have a new email address for each site. That seems to be the only drawback.   


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#6 AQCrew

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Posted 26 August 2014 - 12:24 PM

If you go to the amazon.ca and register as a user on that site with an email address, you can then do this...

 

Same thing with amazon.co.uk

 

But you can't turn around and try to login the amazon.com with that same email address.  

 

It will error out and tell you that you that you've already registered as a user on the amazon.co.uk site (or whatever it is...)



#7 Darke

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Posted 26 August 2014 - 12:28 PM

Yes, new email addy for each site.  :smile:


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#8 AQCrew

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Posted 26 August 2014 - 12:31 PM

And then, you login via each email and upload the manuscript for, say... Amazon Canada with all its "bouts" and "centres" and "favours" and then click only the territory for Canada, right?

 

Then, you can control the categories and the keywords (and the spelling of those keywords) separately from what you've listed on the Amazon.com or Amazon UK site -- is that the idea?



#9 Darke

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Posted 26 August 2014 - 12:36 PM

That's what I'm learning. I haven't tried it yet, but if this is right, you could put a French translated book up on a site and have it only sell to Amazon.fr. 

 

I'm still researching this. I need to find someone who's actually done it on more than a few sites.


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#10 AQCrew

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Posted 26 August 2014 - 12:43 PM

Yeah, it's smart.

 

Because the main reason books in English don't sell well in Germany isn't because Germans don't read a ton of English books -- it's because they're not easily finding them on the Amazon.de site because books in English on the Amazon.de site are using the keywords that we put into the Amazon.com site (unless you do Darke's trick and upload them separately with distinct metadata). And those Amazon.com keywords are NOT very effective for reaching a totally different foreign market on the Amazon.de site. *raise your hand if you followed that, you get a blueberry vanilla swirl sucker*

 

Sort of a digression, but we have a partner who's been experimenting with publishing books on Amazon.es.

 

Interestingly, he said one of the biggest barriers is that Spaniards A) haven't adapted to ordering online with frequency and urgency the way that Brits and Americans have (some of that is obvious economic differences)  B) Spaniards absolutely do NOT use their credit cards for $1.00 purchases.  That's a completely foreign concept in Spain -- charging a one dollar purchase on a credit card.  

 

That is a huge cultural difference -- and a distinct sales barrier.



#11 Darke

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Posted 26 August 2014 - 01:27 PM

Yeah, it's smart.

 

Because the main reason books in English don't sell well in Germany isn't because Germans don't read a ton of English books -- it's because they're not easily finding them on the Amazon.de site because books in English on the Amazon.de site are using the keywords that we put into the Amazon.com site (unless you do Darke's trick and upload them separately with distinct metadata). And those Amazon.com keywords are NOT very effective for reaching a totally different foreign market on the Amazon.de site. *raise your hand if you followed that, you get a blueberry vanilla swirl sucker*

 

Sort of a digression, but we have a partner who's been experimenting with publishing books on Amazon.es.

 

Interestingly, he said one of the biggest barriers is that Spaniards A) haven't adapted to ordering online with frequency and urgency the way that Brits and Americans have (some of that is obvious economic differences)  B) Spaniards absolutely do NOT use their credit cards for $1.00 purchases.  That's a completely foreign concept in Spain -- charging a one dollar purchase on a credit card.  

 

That is a huge cultural difference -- and a distinct sales barrier.

 

This would be a big barrier with other sites as well, and one advantage Amazon has over Google. Yes, it's great you can upload your book to the 150 countries that Google apps are available in, but like you said, how many non-English speaking people are going to purchase it.  


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#12 J. Lea Lopez

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Posted 26 August 2014 - 08:02 PM

Interesting. Could you use a single account and just upload multiple versions of a book that you only publish to certain markets with the corresponding cover/language/metadata? Or is there something in Amazon's TOS about not doing that?

#13 AQCrew

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Posted 26 August 2014 - 08:35 PM

We believe that you can do it that way, but the idea is that you won't gain the full ability to customize categories per territory.  Instead, they will give you the categories available for the Amazon.com site (assuming that's your main registered site) -- which is not an exact match for how they have categories listed on the foreign sites.



#14 Darke

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Posted 26 August 2014 - 08:56 PM

We believe that you can do it that way, but the idea is that you won't gain the full ability to customize categories per territory.  Instead, they will give you the categories available for the Amazon.com site (assuming that's your main registered site) -- which is not an exact match for how they have categories listed on the foreign sites.

Exactly. You have to go to each site individually, and make a new account with a brand new email in order to upload new files to each site. 


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#15 J. Lea Lopez

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Posted 26 August 2014 - 11:33 PM

Ah, I gotcha. I was just thinking in terms of the seven keywords/phrases that you input.






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