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What's the Difference Between Independent and Self-Publishing?

  Posted by From The Write Angle , 21 August 2014 · 20 views

by RS Mellette

I've been noticing around the industry lately that people are starting to use the terms "Independent" and "Self" synonymously when it comes to publishing.  I find this quite disturbing, as there is a tremendous difference.  Sure, among the Big Six publishers or the average bookstore owner the variances might be too small to see, but to the writers in the trenches – or the online shoppers – they are worth noting.

A good independent publisher is also a traditional publisher.  What makes them independent is that they are not a part of the Big Six (is it still six?) major houses.  Fine, then what is traditional publishing in the online world?

There are several hallmarks that make a publisher "traditional."  First and foremost, they take no money from the author.  More on that later.  They employ professional editors, which might sometimes be the publisher himself or herself.  They will also employ a copy editor who is not the actual editor.  No one can do a copy or line edit of their own work.  A traditional publisher will also employ a professional artist to design their covers.  And finally, a traditional publisher will generate financial reports for the author according to a pre-agreed upon time table listing income, costs and payments to the author (if any), etc.

Regarding the money, a few decades ago this was an easier puzzle to solve.  If the author was expected to put in any money at all, then the publishing company was disreputable.  If there was no advance, then the publishing company was disreputable.  The author's risk was in the time taken away from his or her life during the writing of the book; the publisher's was in the investing of money into production, distribution and marketing.

For whatever reason, the majors started cutting back on marketing authors, so some writers started putting in their own money to promote both their books and themselves.  Often, the money came from the ever-shrinking advances.  As that has become the norm in major publishing, one cannot fault independently published authors from taking the same route.  But that doesn't change the rule of thumb regarding which way the money should flow in legitimate publishing.  No money should go from the author to the publisher, period.  If a publisher says, "If you hire our publicist, you'll save money," then the author is not dealing with an independent publisher, but a con artist.  The author is not being published independently, but is self-publishing.

On the other hand, if the publisher says, "If you want to go out and hire your own publicist, that's up to you," then that's the same as than the major houses.

What difference does independent or self-publishing make to authors and readers?

No matter how many hired guns a self-publisher brings into polish their work, the bottom line is, the only person willing put in their time and money on the project is the author.  That's generally not a good recommendation.  More on that below.  The best editor in the world can't fix a bad manuscript, and even the best authors can get too close to their work to know if it's any good or not.  But there is no, "We're going to pass on this one" in self-publishing.  Every word, worthy or not, gets printed – or transmitted – and the consumer has no way of knowing what's good and what's not.

Traditional publishing, independent and otherwise, starts with the premise that a book is so good that the house is willing to bet their own money on it.  For independent publishers, it's often literally their own money.  How good does a book have to be for a person to say, "I'm going to dig into my own savings to invest in this stranger's story"? 

Personally, I'm more impressed with that than I am Harper Collins saying, "This is one of the hundreds of books we're going to put our stockholders' money into, and whether it wins or loses we've mitigated our risk by the volume of our library."

The independent publishing approach is also more intriguing than, "I've written a book, and since no one else will publish it, I'm going to put my own money into it." 

I should close this essay by pointing out that I do not mean to speak about the quality of writing on any individual project in any of the three forms of publishing, nor the levels of success, but rather potential quality.  Some absolutely horrible books are published by majors, independents and self-publishing houses every year.  On the other hand, some of the contributors to this blog have made a good living self-publishing extremely high-quality work. 

All I'm saying is that there is a difference between independent and self-publishing and that we who are in the business of words should not causally make them synonymous when they clearly aren't.

Look for R.S. Mellette's new book, Billy Bobble Makes a Magic Wand in December from the independent publisher, Elephant's Bookshelf Press.  

R.S. Mellette is an experienced screenwriter, actor, director, and novelist. You can find him at the Dances With Films festival blog, and on Twitter, or read him in the Spring Fevers, The Fall: Tales of the Apocalypse, and Summer's Edge anthologies.  


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Facebook for Authors: Page or Profile?

  Posted by From The Write Angle , 18 August 2014 · 16 views

by +J. Lea Lopez

Let's talk about using Facebook as an author. I've gotten a lot of questions from fellow writers who aren't sure how to use Facebook as a tool, what they're supposed to do with it, how exactly they're supposed to do it, and so on. Eventually I plan to do a few posts on some specific how-tos, but in this post I'm going to talk about the differences between interacting with fans/readers through a page versus a profile.

I prefer to use a page, while others prefer to use a profile, and I'm not going to argue which is better or right, because I don't think there's a definitive answer. For a quick look at the differences, you can scroll down for a handy infographic that you're encouraged to share. Keep reading for some more detail and explanation.

Author Profile

If you have a personal profile on Facebook for keeping in touch with friends and family already, then you know how all of that works. Many authors will create additional profiles for their pen names, or even if they don't use a pen name, they'll create a profile for "Author J. Lea López" for the purposes of connecting with fans and having an online presence as their writing selves. It's easy, there's no learning curve because they already know how to use FB in this manner, and they can keep personal details out of their professional timeline and vice versa.

Attending FB events like launch parties and cover reveals and giveaways is easy to do. For event attendees, they get notifications whenever other attendees (who have RSVP'd) post in the event. This is great if you have some people who are waiting for Author You to show up and play games or run a giveaway. They don't have to babysit the event page and keep hitting refresh. Attendees do NOT get a notification when someone posts in the event using their page persona. It might seem like a small detail, but it can be important. Speaking as an attendee at one event, I was confused when I stopped getting notifications for a solid chunk of time, only to realize that the scheduled author was indeed posting in the event, but was doing so as her page persona. I was annoyed I'd missed out on some things.

A profile is a great option if you want to run a street team or a reader's group where you give away ARCs or a secret group to share sexy pictures of cowboys poll readers about what to name your heroine. ;-)

For me, the downsides of using a profile are many. As a reader, I don't personally want to send friend requests to all of the authors whose pages I would like in a heartbeat. There's a certain amount of distance with a page that I'm happy with maintaining. I don't want to share my life with them; I just want to see the fun things they share and learn more about their writing. As an author, I also don't want to share all of my life with my readers. And if you know me, you know I share quite a bit on social media. But I don't want to share everything, and the thought of creating a separate profile to share little more than I'm already doing on my page seems like too much work.

Author Page

When you create a page, you (personal profile you) are the admin for that page and you'll log in to FB with your regular profile when you want to share things from your page. There can be a learning curve and some confusion about how to share what where so it shows up correctly to your fans on your page instead of scaring your dear Aunt Ida with those sexy cowboy photos when you accidentally share them to your family and friends instead of your page. Getting the posting just right can be tricky at first, but at least you don't have to log in and out of different accounts or keep two separate Internet browsers dedicated to two (or more) separate profiles. If you have multiple pen names, you can have multiple pages all accessible from your regular FB profile. And as someone who does a huge amount of social media sharing via mobile devices, it's much easier to manage multiple pages in a single app than it is to manage multiple profiles.

You can send and receive messages from readers with a page the same as you would with a profile, and people can also post to your page publicly. There's still plenty of room for two-way communication with a page. There's no reader apprehension about "Does this author really want me to friend them? Is that too intrusive? Will they accept my request?" and no author apprehension about "What kind of person is this that I'm friending? Are they going to post things I hate? Will I have to hide them from my feed or unfriend them at some point?" Plus it's just super easy to click the Like button.

It's no secret that FB has narrowed the organic reach of pages, which is partially why I suspect a lot of people are using profiles instead, but there are some techniques you can use to broaden your reach whenever you post from your page. Hashtags, time of day, types of post, etc can help ensure that more of the people who've liked your page actually see the content. It's yet another learning curve. However, you do get some analytics with a FB page that you don't get with a profile that can help you target your audience better. The stats aren't perfect, but you'll get information about the overall reach and engagement of each of your posts, and you can look at that data in historic graphs to help you understand which of your posts perform better. You don't get any of that with a profile.

Of course, there's also the old-fashioned way of reaching more people: paying for it. You can pay to promote a public post on a profile, but that $6.99 goes toward pushing that post to the top of your friends' newsfeeds. It will ensure more of the people you're already friends with have seen the post, but that doesn't mean anyone else will. As a page, you can pay to boost a post with a budget as small as $5, and you can target by age, location, gender, and interests, meaning you have a better chance of making new connections and getting new fans.

A public profile is great for extensive networking, maintaining groups, planning and attending events, and connecting with readers in a format you're likely already familiar with. A page is great for sharing things with readers while maintaining some distance, analyzing the effectiveness of your posts, targeting paid FB promotion, and having access to all of your personas in one place. It's up to you to decide which you think is the best fit for you.

Here's that infographic I promised, which I made (for free!) using Piktochart. Feel free to share it around! (click to enlarge)


If you have one, do you prefer using a public Facebook profile or a page to connect with readers? If you don't, which do you think would work best for you?

J. Lea López is an author who strives to make you laugh at, fall in love with, cry over, and lust after the characters she writes. She welcomes online stalkers as long as they're witty and/or adulatory. Kidding. Maybe. Check for yourself: Twitter, Facebook, Blog.



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Plotting Without Explosions

  Posted by From The Write Angle , 28 July 2014 · 22 views

by Jemi Fraser

Have you heard any explosions lately? No? You must not live in Northern Ontario. My brain has been exploding randomly and quite loudly recently.

Why?

I'm attempting to plot out a rewrite of a story.

KaBoom!

Problems:

  • I'm NOT a plotter
  • I need more tension between characters
  • the external tension needs some polishing to make it more realistic
  • the characters are too sweet

 Solution:

  • I came across a post by Rula Sinara over at Kelly Steel's blog the other day talking about the synopsis
  • Hmmm. I could write a synopsis BEFORE I start the rewrite
  • this worked out pretty well, and helped me add in some tension between the characters, BUT it also pointed out new...

Problems:

  • saggy middle
  • most of the conflict comes to me as I'm writing. How am I supposed to know the middle before I get there???

Solution:
  • google 'visual plot outlines'
  • find this post by Chuck Wendig
  • celebrate a little because writing the synopsis first is there (proving I'm not completely losing it!)
  • find new ideas (writing backwards sounds BRILLIANT!!! I always know my ending before I begin so this might work)
  • feel better when I see story bibles (I've done those - maybe I can do this plotting thing after all!)

Problem:
  • not sure if any of this will work

Solution:
  • give them a whirl! I won't lose anything by trying (plus I LOVE trying out new things)
  • if I can't deal with the explosions any more, maybe I'll just Pants out a new version and hope all this thinking helps me make that version stronger!


So how does any of this help you out?

  • some new ideas on plotting
  • a reminder to keep open to new ideas. You never know when something will send you scurrying in a new direction. For me, the best learning experiences have been when I learned something I'd never even considered before
  • another reminder that none of us work the same way -- and that's okay. Writing is a creative exercise and we should approach it that way. There is no one tried and true method that works for everyone. Don't be afraid to be unique! And, conversely, don't be afraid to borrow from others.

How about you? Are you a plotter? What has sent you in a new direction lately? Any other non-linear plotting techniques that might help me out?

Jemi Fraser is an aspiring author of contemporary romance. In between cranial explosions, she blogs  and tweets while searching for those HEAs.


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Building Partnerships

  Posted by From The Write Angle , 23 July 2014 · 8 views

By Matt Sinclair

As writers, we tend to write what we know. For most of my life and my entire professional career, I’ve been involved with the nonprofit sector as an active volunteer, a paid employee, and a professional journalist, and – in an unexpected way – as a publisher.

While I’m working to build a successful and profitable publishing company, Elephant’s Bookshelf Press, like many of the writers who have been published through it, has always had a little bit of “nonprofit” feel to it. Although it has been true for the anthologies, the more obvious example is our novel Battery Brothers by Steven Carman, the proceeds of which will go the Sunshine Foundation, which was the first organization to focus solely on providing seriously ill children with their wishes, such as providing a trip to Disney or setting up a visit from a celebrity.

The partnership works for both sides: Sunshine Foundation has helped spread the word about Battery Brothers in its newsletters and on its Website. We can include their logo on the EBP Website and to link to them. The organization will receive the proceeds from sales of the book. We had everything outlined in a contract between us.

But even if you haven’t spent your career in the nonprofit sector, it’s possible for just about any writer to build that type of partnership. As with any new relationship, you need to develop it; it might not happen immediately and it might not happen at all or in the way you initially hoped. Still, the potential for mutual benefit is there and worth pursuing.

How do you do it? Each organization is different, so sometimes the best contact person is in the public affairs or media office, but it could also be someone in the fundraising or development department. In my opinion, a writer’s initial goal should be to ensure that the story maintains believability. Could a person with diabetes run a marathon, for example? It’s possible, but a group like the Juvenile Diabetes Research Foundation or the American Diabetes Association can help you understand the conditions in which it’s most likely, or possible challenges that might add tension to your story. A call to the organization can open the door to someone who’s willing to talk to you.

It’s best when there’s a clear connection. For example, if you have a significant character who suffers from a specific disease, it’s always a good idea to do your research so the depiction is accurate. There is likely an organization that provides services or funds research that can help you. This type of relationship works best because you both have something to gain: you get accurate information and they have the opportunity to educate people. Be sure to thank the organization in an acknowledgements section of your finished work.

But even if there’s not a clear connection, you might be able to work something out. The key is communicating with the organization. Perhaps a character in your story has been beaten or abandoned. There are numerous human service organizations that help people in those situations, and they might be willing to highlight your book in a newsletter. It might only require a polite request.

As an important caveat: don’t simply use an organization’s name and say that the organization will receive a portion of the proceeds if you don’t have an actual agreement. Most organizations don’t like it when their name is used without permission; some will file suit.

The key is building a relationship, a partnership. There’s no telling where good relationships can take you.

Matt Sinclair, a New York City-based journalist and fiction writer, is also president and chief elephant officer of Elephant's Bookshelf Press, which recently published Battery Brothers, a YA novel by Steven Carman about a pair of brothers playing high school baseball and about overcoming crippling adversity. Matt also blogs at the Elephant's Bookshelf and is on Twitter @elephantguy68.




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Book Serendipity

  Posted by From The Write Angle , 20 July 2014 · 23 views

by Charlee Vale

Allow me to tell you a story.

One July evening in 2008, my family is participating in one of our favorite pastimes: hanging out at the bookstore. We are separate, but together. My mother is perusing craft and art magazines in the comfy chairs in the cafe, my father is in the music section with his head buried in a book about classical guitar technique, and I float. I drift from fiction to children's to teen and back again. I swing by science fiction and end up in drama.

Now, this was back when Border's was Border's, and at this local store I knew the sales people, the layout, even the music they would play. Some families had Sunday dinner, we had Sunday bookstore time. And Monday, and Tuesday, and whatever day of the week we felt like going and diving into what seemed like endless stacks of books.

After getting my father to but me a chai tea latte from Border's Cafe (which, to this day, is still the best chai I've ever had), I found myself perusing the stage plays. I had just completed my freshman year as a theatre major and wanted to consume as much theatrical literature as possible. I suddenly stop in my tracks as I see the cover of a play. A black and white photo of a woman. Just a woman, staring out at the camera with immeasurable sadness. I picked it up and turned it over and read these words:

     "This happened on December 30, 2003. 
           That may seem a while ago but it won't when it happens to you..."

Chills ran over my entire body.

I immediately took the play back over to the cafe and began reading. I read a good 30 pages before we left that night. I purchased it, and finished it that night, dumbstruck. That play was the one woman show The Year of Magical Thinking, adapted from Joan Didion's memoir of the same name.

Three years later, I performed that show as my capstone. My Senior Theatre Project. I went on an amazing journey with this play, and it's still something I am so proud of. But what would have happened if I hadn't been at Border's that one night in July?

Looking around, many people get their book recommendations from the internet, social media, friends, as they should. But my life has been so affected by books that I just stumbled upon, possibly more than the books I sought out, that I can't help but try to get other people to try it.

I discovered my all time favorite book--The Scent of Magic by Andre Norton--by running my fingers across the spines in a library. I tripped over Watermark by Joseph Brodsky in that same Border's, and he is now one of my favorite writers.

This will sound cheesy, but books have power. The ones that are meant to change your life will find you if you let them. So why not give it a try? Go to a bookstore, turn off your phone, and just look. Go to a section you normally don't visit. Maybe it will be something in the cover, maybe the first sentence will make you gasp, maybe there's nothing but a feeling, but it's worth a try.

So that's my story. I believe in book serendipity. Do you?

Charlee Vale is a Young Adult writer, bookseller, photographer, and tea lover living in New York City. You can also find her at her website, and on Twitter, and randomly picking up books of of shelves. 

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The Difference Between a Hook and an Elevator Pitch

  Posted by From The Write Angle , 14 July 2014 · 38 views

By RS Mellette

The trend these days seems to be writers working on hooks for their queries, which is fine.  Query letters definitely need a hook.  Personally, I like to think that every sentence in a query letter needs to hook the reader enough to want to read the next one – and the last sentence needs to make the reader want to hit REPLY, but that’s just me.

As I read through a bunch of hooks in Agent Query Connect, it occurred to me that there is a big difference between a hook (written) and an elevator pitch (spoken).  I’m not sure new writers appreciate the difference, so I thought I’d talk about it here for a bit.

You might have the best query letter ever conceived, but if you’re heading to a writer's convention, that’s not going to help you answer, “So, what’s your book about?”

For that, you need to have a single sentence so well memorized that you don’t have to think about the answer.  That’s an old acting trick.  They’ll speed through a scene saying the words as fast as their mouths can move.  By hyper-memorizing something, when it comes time to do the scene for real, they can say their lines without having to remember them.  They just come out naturally.

But to do that, your elevator pitch – that single sentence – has to sound like natural dialogue.

Think about it as the hook is your formal version, and the pitch is casual.

For example:  Here are the first two lines of my query letter for Billy Bobble Makes A Magic Wand.

"E = mc2 is no longer the most powerful force in the universe. Your wand is."

Twelve-year-old Billy and his best friend Suzy Quinofski didn't mean to change the universe.

Of course, I’d never say that out loud if someone asked me, “What’s your book about?”  For that, I go with.

“It’s about a kid who is into quantum physics and his best friend – she’s into micro biology – and together they make a real, working, magic wand.”

That sounds very causal, but in fact it has been carefully calculated. 

“A kid” = Young Adult or Middle Grade.
“Quantum Physics & Biology” = The Science of Science Fiction
“She’s into” = His friend is a girl, so we have that demographic covered.
“Magic Wand” = the fiction.

After a brief pause to make sure what I just said has sunk in, I’ll follow up with, “Of course, they don’t know how to use it.”

Always remember that a pitch is a conversation, not a monologue.  Memorize where you are going to stop and listen (with all five senses) as well as what you’re going to say.

And finally, an elevator pitch can also be a defensive maneuver at a convention.  When you’re trapped by a person you don’t want to talk to who asks “What’s your book about?” you add “excuse me for a second” to the end of your elevator pitch, and step away without being rude.

I probably shouldn’t have given that last trick away in public, huh?

R.S. Mellette is an experienced screenwriter, actor, director, and novelist. You can find him at the Dances With Films festival blog, and on Twitter, or read him in the Spring Fevers, The Fall: Tales of the Apocalypse, and Summer's Edge anthologies.  Look for his new book, Billy Bobble Makes a Magic Wand in December from Elephant's Bookshelf Press.


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Writer's Vertigo

  Posted by From The Write Angle , 09 July 2014 · 27 views

by Cat Woods

Vertigo has been kicking my butt lately. If you've never had it, sacrifice to your god or goddess of choice so that you may never know what the perpetual bed-spins feel like. Seriously, a bout of vertigo is reminiscent of a bad college party, complete with praying to the porcelain god. This last time, it literally flattened me. I spent four, immovable days on my right side and another four feeling tipsy.

Vertigo is an imbalance in the ear that creates a state of dizziness. Usually it is momentary, lasting only about a minute or so, but sometimes it can knock you down for a day. Rarely, it may take a week to regain your footing.

You won't be surprised to know that writing has its own version of vertigo.

SIXTY SECOND VERTIGO: This comes out of nowhere. Walking down the stairs, driving a car, carrying your baby or frying burger for dinner. It is instantaneous--a black hole of time and space that sucker punches you. These are the rejections on the projects we were so certain were perfect. The email response by an agent or editor passing on our work. They throw us off balance and make us stumble in our confidence and passion.

With this kind of vertigo, a pause is all we need to recover. Stop walking. Stop driving. Put down the baby and step away from the stove. As much as these rejections sting, they are a mere blip on the continuum of your writing journey. A pebble in your path, if you will.

DIZZY FOR A DAY: This type of vertigo usually comes with vomiting. Lovely image, I know, but you writers will appreciate the injustice of it. The last time I had day-long vertigo was a snowy winter day. Dear Hubby was gone, school was cancelled and six inches of snow blanketed our three stall driveway. My plans for the day did not include hours on the tile floor in the hallway where I happened to land after smashing into a doorway I didn't see in my black fog. My poor daughter spent her "day off" of school exchanging ice cream pails every time I opened my eyes or turned my head.

I equate this vertigo to the feeling of queasiness we get when those near and dear to us don't quite climb on board with our recent writing projects. These are the rejections on a revise and resend. They are the scathing lukewarm comments by our critique partners/best friends/family. Or worse yet, their indifference. They are the first pass notes from our editors/agents asking us to change the MC, the plot and the setting. In short, they are debilitating to our egos and leave us breathless, wondering where to go from here. They are the detours set before us. They slow us down and ask that we expend more time and energy than we initially wanted to.

WEEK-LONG WEAKNESS: Not being able to stand, sit, turn your head, eat or open your eyes for days on end is psychologically debilitating. "When," you cry--literally--"will this end? Will the world ever stop spinning?"

It does, eventually. But re-entering the land of the living is a tentative endeavor at best. Every move you make is slow and filled with trepidation. You wonder when you will fall, which movement will send you crashing back to the earth, losing your faith and your breakfast simultaneously.

Yes, writers, we will endure hardships. We will face washed out bridges, mudslides and dead ends. We will enter tunnels of darkness that disorient us and make us question whether the pain is worth the unknown destination. We will face the decision to keep walking or to turn back. If the former, we will knowingly enter a partnership with more vertigo. If the latter, we will forever spiral into the blackness of self-reproach each time we see a new book on the shelves.

There is no cure for vertigo and the only treatment I'm aware of amounts to deliberately throwing yourself backward and beating your head against the mattress to dislodge the tiny crystals in your ear that have become trapped, thereby making your world severely imbalanced. The treatment is nearly as sickening as the vertigo itself, and it still takes time to recover. Time and persistence.

Heck, yes. Writing is just like vertigo.

Sadly, writer's vertigo is overwhelming enough to send many writers packing away their keyboards for good. How about you? Is your writing life spinning out of control? If so, what are you doing about it? What treatments do you rely on to regain your writing balance? How have you endured the spiral into darkness?

Curious minds want to know.

Cat Woods is a recovering vertigo patient--both in writing and in real life. In fact, she is still fighting the woozy aftermath of her latest bout. However, during her days of bed rest, a new idea came to her, proof that silver linings abound even during the blackest hours. Her advice: "Don't give up, don't give in and hold onto your passions no matter where the journey takes you." For more tips, click on over to her blog, Words from the Woods. Her short stories of hardships and the heroes who triumph over them can be found in every anthology of the Seasons Series by Elephant's Bookshelf Press.

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Title Here

  Posted by From The Write Angle , 07 July 2014 · 33 views

By RS Mellette

First of all, hi again everyone.  I've been away working on Dances With Films.  Also, if you haven't heard, our own Matt Sinclair's Elephant's Bookshelf Press is putting out my novel Billy Bobble Makes a Magic Wand in December – so that's kept me busy, too.  But I think about this place a lot.  I feel like all of the contributors here are my friends, even though I haven't met most of them.

Enough of that.  To the point of this article.  Titles.

I've been seeing in Agent Query Connect a lot of writers posting queries for manuscripts with the same title as other famous books, or movies, or songs.  Sure, there's nothing illegal about that.  No one can copyright a title.  In some cases (especially with movies) the owners may have trademarked their titled.  Should your book show up on their radar, you might get a cease and desist letter.  Then you could either fight it out in court or change the title voluntarily.
But all of that is a moot point compared to how it makes you look in the eyes of the agent you're querying. 
Consider what it's like to read thousands of query letters from strangers.  You know nothing about these people.  As time goes on, you realize that a majority of the letters come from writers who couldn't buy a clue at a Mystery Writers of America convention.  Your trust for a submitter's ability to craft a professional story is whittled down to nothing, and all you're left with is the hope that you're wrong.  Then along comes a book with a title like Dynasty, or All In The Family.  Your first impression of the writer, which started out as low, now becomes, what?  Do you trust them with your time?
I understand that if you're 25-years-old, you might not get my point.  So take the time to do a little research.  If you, as a writer, are querying an agent over 40-or-so-years-old, and your book is called Dynasty, then the agent is going to spend the first 50 pages getting the image of big hair and big shoulder pads out of their minds.  They'll be reading the book waiting for the crazy diva fight.  If it's All In The Family, then every character is going to sound like Edith or Archie Bunker.

Do yourself a favor.  Research the title you're considering.  Just because your characters are named Mario, and they are brothers doesn't mean you have to go there. 

I had an actor friend whose real name was something long, Nordic and unpronounceable.  He changed it to the short first name his friends called him and an abbreviated version of his last name.  I asked him if it bothered him to have changed his name.  He said, "Are you kidding?  The first time I used my stage name in an audition and they didn't ask me to repeat it three times, or spend the entire time looking at it on my resume as I was acting, all I thought was, 'Why didn't I do this sooner?'"

So, if you tell people the title of your book, and people keep saying, "Oh, you mean like…?" or anything other than "that sounds interesting," why wait?  Change it now. 
R.S. Mellette is an experienced screenwriter, actor, director, and novelist. You can find him at the Dances With Films festival blog, and on Twitter, or read him in the Spring Fevers, The Fall: Tales of the Apocalypse, and Summer's Edge anthologies.  Look for his new book, Billy Bobble Makes a Magic Wand in December from Elephant's Bookshelf Press.


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5 People Watching Tips

  Posted by From The Write Angle , 30 June 2014 · 34 views

Summertime is here (at least for those of us in the Northern Hemisphere) and many people will be heading out on vacation sometime in the next few months. As a writer, one of my favourite things to do on vacation is people watch.

1. Spot the Tourist

Or business person or teacher or musician or pilot or artist or... Switch it up to find different kinds of people during different parts of the day. Look beyond the obvious clothing and check out some of the less obvious clues: head up/down, eye movement, fluid/jerky body movements, facial expressions, accessories, hair, jewelry, hand gestures... Think about the vocations of your characters and find someone who does the same job. How do you know?

2. Eavesdrop

So much fun! Love hearing bits and pieces of conversations and wondering about what happened before to create that particular snippet and what will happen afterward. You can capture great hints for dialogue: length of sentences, tone, pauses, interesting speech patterns and so much more.

When you're eavesdropping, listen to the flow of the various languages and dialects as well. Can you identify the speakers' home regions? What makes their speech patterns special? Listening to people speak different languages to each other is especially fascinating - I love the blend of the languages and the brain's ability to think in both at once.

3. Big Crowds

If you have the chance to be in a big crowd at a sporting event, a concert, charity event or any other big venue, look for what stands out. Who's been dragged to the event and is bored beyond belief? Figure out why that person is there (obligation, business, love...). If it's a sporting event, spot the people who are cheering against the home team and watch how they handle it.

Look at the range of outfits in the crowd. Listen for the uncomfortable voice or the one that drips with sarcasm or the person on the edge of tears or temper. Find the most passionate fan. Watch the body language change as the event moves along. Find the couple most in love, the one about to break up.

4. Public Transit Footwear

When I'm on public transit (everything from subways to buses to boats) I like to check out footwear first. Then I build an image in my head of what else the person might be wearing. After I've got the image set, I check out the reality. It's often WAY different from my expectations. (You can do this anywhere, but for some reason, I like public transit for this  one!)

5. Clothing Fiascoes

(Disclaimer: I am one of the least well-dressed people I know!) As you're moving through your vacation, look for those folks with the wildly inappropriate outfits, then assess their emotional states and figure out how they ended up wearing the exact wrong thing. Are they over-confident? Oblivious? Obnoxious? Rude? Desperately uncomfortable? Superior? Again, body language, tone and eye movements are your friends and will tell you so much more than the person would expect.


So while I think vacations are the perfect time to leave your laptop at home and recharge your energy, there's no need to let your observational skills get rusty!

What's your favourite people watching venue?

Jemi Fraser is an aspiring author of contemporary romance. She blogs  and tweets while searching for those HEAs.


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Lessons From an Anomaly

  Posted by From The Write Angle , 24 June 2014 · 37 views

by +J. Lea Lopez 

One author's success doesn't diminish the possibility of our own. Because there's not a finite pool of sparkling, shiny success that slowly empties with each new book published. We all know that, right? But there are still book deals that make even the most level-headed of us go Umm... what? I'm still slogging away in the [midlist/query trenches/self-pub maze] while they're showered with stardom for THAT? For some it was Fifty Shades. For others it might be the latest reality star's memoir. For many, recently, it's the six-figure deal for a One Direction fanfic picked up from Wattpad.

I don't particularly care if someone wants to read fanfic about a boy band. If that's their thing, more power to them. I'm not disparaging that. Usually I ignore such out-of-nowhere rise to fame stories, because it's sort of like that one person who wins a multi-million-dollar lottery jackpot: the odds of it happening to you or me are astronomical, but it does happen to some people. This time, however, I got to thinking. Even if Anna Todd's 1D fanfic book deal is that one in a million jackpot that none of us are likely to experience for ourselves, maybe there were still things we could learn and apply to our own journey. Turns out, there are.

Pace and productivity

According to the article linked above Todd's fiction was posted in 300 daily installments and garnered several hundred million views. Not hundreds. Not thousands. Hundreds of millions. I think there's something to be learned from the pacing and serialization aspect of her success. It's sort of like blogging, where one of the biggest pieces of advice people have to give is to have a consistent schedule, and generally the more often, the better. If you're on Wattpad browsing stories and someone else is on there posting a story (or part of one) every day for almost a year, chances are good you'll stumble across something they've written even if you aren't searching for them specifically. Fans of the story will want to read more of the series or even more from that author regardless of the story world. If they're pushing out something new very quickly, there's less chance of fans getting bored, wandering away, and forgetting to come back to look again.

What does that mean for you or me? Self-publishers may have a bit of an advantage here because they have more control over their publishing schedule, but those publishing traditionally can pay attention to their pacing as well. It might mean waiting until you have the first two books ready to go and another nearing completion before self-publishing the first one so you're able to set a quick pace with your releases. If you aren't writing a series, that doesn't mean you can't try the same technique with unrelated books.  High productivity helps to create visibility and increase discovery. Setting a quicker pace ensures that people who enjoy your writing never have to wait too long for something new.

Where the fans are

Todd could have posted her writing on her own blog, or on another writing web site that didn't have a specific fanfiction category. But she didn't. Wattpad has a category dedicated to fanfic, and people go there to read it, if the number of views on many of the top rated stories are any indication. It sounds simplistic, but being where your audience hangs out is important. That's why it's important for aspiring authors on social media to understand that tweeting or blogging only about writing techniques, while great, means the audience you attract is going to consist almost exclusively of other writers. Yes, writers are readers, too, but there's also a huge potential audience of non-writers out there.

I'm not saying we should all post our writing for free on web sites that have a lot of readers interested in our genre. But if you love to knit so much that the main character in your cozy mystery is a sweater-knitting sleuth, I really hope you're hanging out in knitting circles or online forums, or that you're tweeting your favorite knitting patterns in addition to writing advice. Does your book feature a talented tenor who must decide between his dream opera role and the love of his life? Then talk about opera and singing! Seek out places online or in real life to engage with other singers and other fans of opera. Most importantly, though, engage with people this way as a fellow fangirl first and an author second.

Passion

Fanfiction is, by nature, written by fans of something. They have a passion for the subject already. In reading her interview responses, it's easy to see how much Todd loves One Direction and how that passion bleeds over into the stories she's written. It may seem simplistic, but never lose sight of the joy and passion you have for your stories. If you aren't in love with the plot and characters you're writing, it's going to be difficult to get anyone else excited about reading it. Unbridled passion is contagious, so go ahead and let that cat out of the bag.

How do you usually respond to the latest big thing? What other lessons can we learn from these literary lottery winners?

J. Lea López is an author who strives to make you laugh at, fall in love with, cry over, and lust after the characters she writes. She welcomes online stalkers as long as they're witty and/or adulatory. Kidding. Maybe. Check for yourself: Twitter, Facebook, Blog.



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