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B&N E-books outsell paper on-line


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#1 Rick Spilman

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Posted 30 December 2010 - 07:48 PM

As of last July, for every 100 hardcover books Amazon sold, they sold 143 Kindle E-books. In October Amazon announced that it was selling twice as many Kindle books as it was selling hardcover and paperback books among Amazon's top 10 bestsellers.

In this holiday season B&N has announced that it sold on its web site more E-books for its Nook E-reader than it sold paper books . Their new color Nook was also apparently a best seller. B&N reported selling almost a million E-readers while Amazon is believed to have sold more than 2 million Kindles.

E-Books Outsell Paper Books On Barnes & Noble's Online Store

Forrester Research expects U.S. e-book sales to total $2.8 billion in 2015, up from nearly $1 billion in 2010. The research firm projects the number of e-readers and tablets in the U.S. will soar from more than 15 million in 2010 to nearly 60 million in 2015.



#2 RC Lewis

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Posted 30 December 2010 - 08:00 PM

This is certainly indicative of the trend ...

BUT

If I want a dead-tree book from B&N, I go to a B&N bookstore and immediately have it in my hot little hand. If I want an e-book, I get that same instant gratification by downloading. I only order a book online when it's not in-stock at any local stores.

As far as Amazon's hardcover vs. Kindle book sales ... Do those figures include e-books that are free or 99 cents? If I could see dollar figures on hardcover vs e-book sales, I think that would give a fuller picture. E-books are definitely heading toward moving more volume--it's easier for them to do so. Some may say getting more readers is more important than making more money--a valid point. But in my experience, cheap/free e-book "sales" don't necessarily equal "reads." I've got 99 cent or free e-books I downloaded ages ago but still haven't bothered reading. When I buy a dead-tree book, though, it definitely gets read.

Just some aspects to consider, as always. :cool:
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#3 Rick Spilman

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Posted 30 December 2010 - 08:57 PM

This is certainly indicative of the trend ...

BUT

If I want a dead-tree book from B&N, I go to a B&N bookstore and immediately have it in my hot little hand. If I want an e-book, I get that same instant gratification by downloading. I only order a book online when it's not in-stock at any local stores.

As far as Amazon's hardcover vs. Kindle book sales ... Do those figures include e-books that are free or 99 cents? If I could see dollar figures on hardcover vs e-book sales, I think that would give a fuller picture. E-books are definitely heading toward moving more volume--it's easier for them to do so. Some may say getting more readers is more important than making more money--a valid point. But in my experience, cheap/free e-book "sales" don't necessarily equal "reads." I've got 99 cent or free e-books I downloaded ages ago but still haven't bothered reading. When I buy a dead-tree book, though, it definitely gets read.

Just some aspects to consider, as always. :cool:


It is always hard to tell with Amazon as they do not release much data, but nevertheless when Amazon announced that it was selling twice as many Kindle books as it was selling hardcover and paperback books among Amazon's top 10 bestsellers, that was a very specific group of books that do not include free or low cost books. Ironically, while overall Amazon figures are hard to come by, sales of individual Amazon books are fairly easy to track. I have been following sales of a several writers in my genre and the ratio of Kindle to paper seems to hold up for these books at least. Kindle books have been outselling paper books by margins of up to two to one among the books I have been following.

#4 cupcake6777

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Posted 26 January 2011 - 08:37 PM

As of last July, for every 100 hardcover books Amazon sold, they sold 143 Kindle E-books. In October Amazon announced that it was selling twice as many Kindle books as it was selling hardcover and paperback books among Amazon's top 10 bestsellers.

In this holiday season B&N has announced that it sold on its web site more E-books for its Nook E-reader than it sold paper books . Their new color Nook was also apparently a best seller. B&N reported selling almost a million E-readers while Amazon is believed to have sold more than 2 million Kindles.

E-Books Outsell Paper Books On Barnes & Noble's Online Store

I just formatted my book so it will be available on Kindle within 24 hours. I am anxious to see how the sales compare.




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